PRIVACY POLICY
Hadronex, Inc. DBA SmartCover® (“SmartCover®,” “we,” “our,” or “us”) is committed to protecting the privacy and security of its Customers. This Privacy Policy applies to the Personal Information (defined below) we obtain through SmartCover websites, mobile applications and social media pages that reference this Privacy Policy (“Online Channels”); offline collection of Personal Information in connection with sales, marketing, partner and supplier engagement (“Offline Channels”); and third-party sources, including ad networks and lead brokers (collectively, the “Channels”).
This Privacy Policy describes the types of Personal Information SmartCover® obtains through the Channels, how SmartCover® may use that Personal Information, with whom SmartCover® may share it, and how you may exercise your rights regarding our processing of the information. The Privacy Policy also describes the measures SmartCover® takes to safeguard the Personal Information we obtain and how you can contact us about our privacy practices.
The Online Channels may provide links to other third-party websites and features, or contain third-party cookies, which are not owned or controlled by SmartCover®. Please review the privacy policies of these third parties to familiarize yourself with their practices.
Information We Obtain
We may obtain “Personal Information” through the Channels, which is information that, alone or in combination with other information, identifies or relates to a particular individual. The types of Personal Information we may obtain include:
- Identifiers and contact information (such as name, phone and fax number, email and postal address) for you or for others (e.g., principals in your business);
- Information used to create your online account (such as username, password and security question and answer);
- Employment information (such as company and job title);
- Commercial information, such as purchase and customer service history;
- Business financial information (such as payment information, including name, billing address and payment card details (i.e., card number, expiration date and security code));
- Location data (such as data derived from your IP address, country and zip code) and the geolocation of your mobile device where we have provided notice and choice, as appropriate;
- Internet or other electronic network activity information, such as clickstream data and other information about your online activities (such as information about your devices, browsing actions and usage patterns), including across the Online Channels and third-party websites, that we obtain through the use of cookies, web beacons and similar technologies; and
- Other Personal Information contained in content you submit to us (such as through our “Contact Us” link on our Online Channels).
In addition, in connection with our services, we may obtain government-issued ID numbers and Tax ID numbers.
We only obtain information that is reasonably necessary to facilitate and optimize the Online Channels and the services provided through them. If you choose not to provide us certain information, we may not be able to offer you certain products and services, and you may not be able to access certain features of the Online Channels.
Tracking Technologies, Analytics Services and Advertising
SmartCover® uses cookies and similar technologies (“cookies”) on our websites to personalize and enhance your experience on our sites. When you visit our website, cookies that contain small amounts of information are downloaded to your device and allow us to recognize your device.
- Essential Cookies allow us to recognize your device to help you navigate efficiently to obtain the information and services you have requested.
- Analytical and Customization Cookies allow our site to remember your preferences such as language selection and help you to view information that is most relevant to your interests; these cookies also help us to maintain and improve our websites by providing information on how visitors find and use the sites, and how well the sites are performing.
We may use third-party web analytics services in connection with the Online Channels, including Google Analytics, which use cookies and similar technologies to collect data (such as IP addresses) to evaluate use of and interaction with the Online Channels.
- Advertising Cookies may be used in some cases to make advertising messages more relevant to you.
Unless you disable the cookies on our website, by using our website you agree to our use of those cookies.
How We Use the Information We Obtain
We may use the Personal Information we obtain to:
- Provide and administer our products and services;
- Process and fulfill orders and keep you informed about the status of your order;
- Communicate about and administer our products, services, events, programs and promotions (such as by sending alerts, promotional materials, newsletters and other marketing communications);
- Conduct and facilitate surveys, sweepstakes, contests, focus groups and market research initiatives;
- Perform data analytics (such as market research, trend analysis, financial analysis and customer segmentation);
- Engage in ad retargeting and evaluate the effectiveness of our marketing efforts (including through our participation in ad networks);
- Provide customer support;
- Process, evaluate and respond to requests, inquiries and applications;
- Create, administer and communicate with you about your account (including any purchases and payments);
- Conduct marketing and sales activities (including generating leads, pursuing marketing prospects, performing market research, determining and managing the effectiveness of our advertising and marketing campaigns and managing our brand);
- Operate, evaluate and improve our business (such as by administering, enhancing and improving our products and services; developing new products, services and Online Channels; managing our communications and customer relationships; and performing accounting, auditing, billing, reconciliation and collection activities);
- Verify your identity and protect against and prevent fraud and other unlawful activity, unauthorized transactions, claims and other liabilities, and manage risk exposure and quality;
- Conduct investigations and comply with and enforce applicable legal requirements, relevant industry standards, contractual obligations and our policies and terms (such as this Privacy Policy and other Online Channels terms of use); and
- Maintain and enhance the safety and security of our products, services, Online Channels, network services, information resources and employees.
We may combine Personal Information we obtain through Online Channels with information we obtain through Offline Channels, as well as other information, for the purposes described above. We may anonymize or aggregate Personal Information and use it for the purposes described above and for other purposes to the extent permitted by applicable law. We also may use Personal Information for additional purposes that we identify at the time of collection. We will obtain your consent for these additional uses to the extent required by applicable law.
Information Sharing
We do not sell or otherwise disclose Personal Information about you except as described in this Privacy Policy or at the time of collection.
We may share your personal information with (1) our affiliates and subsidiaries and (2) our service providers who perform services on our behalf, such as order fulfillment, customer support, payment processing and data analytics. We do not authorize our service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.
We may also disclose Personal Information about you (1) if we are required or permitted to do so by applicable law or legal process (such as a court order or subpoena), (2) to law enforcement authorities or other government officials to comply with a legitimate legal request, (3) when we believe disclosure is necessary to prevent physical harm or financial loss, (4) to establish, exercise or defend our legal rights, (5) in connection with an investigation of suspected or actual fraud or illegal activity or (6) otherwise with your consent or direction for any purposes requested or permitted by you.
We reserve the right to transfer to relevant third-parties any information we have about you in the event of a potential or actual sale or transfer of all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution or liquidation) or other business combination. In such case, we will require the relevant third parties to provide comparable levels of protection as SmartCover® provides with respect to the information we share.
Your Choices
SmartCover® offers you certain choices in connection with the Personal Information we obtain about you. To update your preferences, limit the communications you receive from us or to submit a request, please contact us as specified in the “How to Contact Us” section of this Privacy Policy.
You may see our ads on third-party websites or mobile apps because we participate in advertising networks. Ad networks allow us to deliver relevant advertising to you based upon information we receive about your interests. To learn how to opt out of ad network interest-based advertising in the United States, please visit www.aboutads.info/choices or http://www.networkadvertising.org/choices or http://preferences-mgr.truste.com. The SmartCover® Online Channels are not designed to respond to “do not track” signals received from web browsers.
As required by law, you may (1) have the right to access certain personal information we maintain about you; (2) request that we update or correct your personal information; (3) object to the processing of your personal information or withdraw your prior consent, if applicable; and (4) ask us to block or delete your personal information from our database. To exercise these rights, please contact us as indicated in the “How to Contact Us” section of this Privacy Policy. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the information.
How We Protect Personal Information
SmartCover® maintains administrative, technical and physical safeguards, consistent with legal requirements where the personal information was obtained, designed to protect against unlawful or unauthorized destruction, loss, alteration, use or disclosure of, or access to, the personal information provided to us through the Channels.
Retention of Personal Information
To the extent permitted by applicable law, we retains Personal Information we obtain about you as long as (1) it is needed for the purposes for which we obtained it, in accordance with the provisions of this Privacy Policy or (2) we have another lawful basis, stated in this Privacy Policy or at the point of collection, for retaining that information beyond the period for which it is necessary to serve the original purpose for obtaining the Personal Information.
Children’s Personal Information
SmartCover® Online Channels are designed for a general audience and are not directed to children under the age of 13. We do not knowingly collect or solicit Personal Information from children under the age of 13 through the Online Channels. If we become aware that we have collected Personal Information from a child under the age of 13, we will promptly delete the information from our records. If you believe that a child under the age of 13 may have provided us with Personal Information, please contact us as specified in the “How to Contact Us” section of this Privacy Policy.
Updates to Our Privacy Policy
This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our information practices. We will indicate at the bottom of this Privacy Policy when it was most recently updated.
How to Contact Us
If you have any questions or comments about this Privacy Policy or if you would like us to update information we have about you or your preferences, or if you would like to exercise other applicable data protection rights, please contact us by completing our Contact Us Form or email us at marketing@smartcoversystems.com or write to us at: